AI Insights · Timothy · October 2024
Top 5 Health and Fitness Apps on iOS in New Zealand - Q3 2024
Discover the performance trends for the top health and fitness apps on iOS in New Zealand during Q3 2024, including revenue, downloads, and active users.
During the third quarter of 2024, the health and fitness app sector in New Zealand on the iOS platform showcased notable trends across the top five applications. This analysis, based on data from Sensor Tower, provides insights into the weekly revenue, downloads, and active user metrics for these leading apps.
Strava: Run, Bike, Hike saw a dynamic quarter with weekly revenue peaking at approximately $11.7K by the end of September. The app's downloads gradually increased, reaching 1.8K in the last week of the quarter. Active users showed a positive trend, rising from 17.9K at the start to about 19.5K by the end of September.
Flo Period & Pregnancy Tracker experienced consistent revenue growth, peaking at around $11K in mid-September. Despite a general decline in downloads, which dropped to 1.0K in early September, the app maintained a stable active user base, ending the quarter with approximately 39.3K users.
MyFitnessPal: Calorie Counter showed a robust revenue increase, culminating in $11.5K by the end of September. Download numbers rose steadily, reaching 1.4K in the final week. Active user numbers fluctuated slightly but remained strong, averaging around 46.5K throughout the quarter.
Runna: Running Training Plans reported modest revenue growth, peaking at $6.6K in late September. Downloads showed an upward trend, ending the quarter at 844. Active users increased steadily from 3.7K to 4.8K by the end of September.
Headspace: Sleep & Meditation experienced a gradual revenue increase, reaching $6.4K by the quarter's end. However, downloads fluctuated, with a notable drop to 94 in the last week of September. Active users saw a decline over the quarter, starting at 1.5K and ending at 1.1K.
For a more detailed analysis and further insights, visit Sensor Tower.